Some Of My Key Life Moments
My Journey
SOME OF MY
KEY LIFE
MOMENTS
|
YEAR
|
BRAND
|
NOTES
|
|
|---|---|---|---|
|
2019
|
Akai India
|
After relaunching Akai India in 2016, I led the launch of LED TVs featuring Fire TV Stick, overseeing brand communication and marketing. The positive response marked Akai's comeback. I also managed the launch of mobile accessories, handling SKUs, pricing, packaging, and market entry for deeper brand penetration. |
|
|
2021
|
Sampurn Agiventures
|
Sampurn Agri Ventures Pvt Ltd (SAVPL) pioneered the first biogas plant using paddy straw exclusively. I helped them enter the retail manure market with strategic online and offline launches, focusing on packaging, pricing, and marketing. Later, SAVPL collaborated with a leading nursery supplier to expand distribution across India. |
|
|
2022
|
Zorin Furniture
|
Zorin Furniture Pvt Ltd, a modular furniture brand based in New Delhi, has a strong presence through over 400 dealers across India. I advised them to transition from traditional distribution to experience centers, targeting builder communities for modular kitchens and wardrobes. Their ninth store recently opened in Chandigarh via franchising |
|
|
2023
|
Skybytes
|
Skybytes, an airline catering company primarily focused on B2B, has ventured into retail cafes. I suggested launching this initiative, starting with three cafes at IOC petrol pumps. The plan now is to expand significantly, aiming to open 100 locations over the next three years. |
|
|
2024
|
Gemlay
|
Jewelry brand ,from scratch involves building its identity and presence from the ground up, both online and offline |
|
